Jaxx® Products Entering the Growing South Korean Market
Atlanta, Georgia, September 18, 2018 – Luvu Brands, Inc., (OTCQB: LUVU), a designer, manufacturer and marketer of a portfolio of consumer lifestyle brands, today announced a Jaxx distribution agreement with South Korean wholesaler and marketer, Jaxx Korea Co. Ltd (“JaxxCo”).
This exclusive agreement with newly formed Jaxx Korea Co. Ltd. for distribution of our Jaxx product line in South Korea represents our first international distribution agreement for the growing Jaxx brand,” says Brett Richardson, Luvu Brands International Sales Manager. “The market for beanbag and leisure products in South Korea is growing and this agreement will definitely raise the profile of Jaxx branded products within the region.”
JaxxCo is a company offering household items that help to create a leisurely lifestyle. The company was established earlier this year and is currently being operated as a professional vendor for online marketers, home shopping companies, and retail customers in South Korea.
We value our relationship with Luvu Brands,” says a representative for JaxxCo. “Our company is already one of the leaders in marketing beanbags and compressed foam furniture products in South Korea. We look forward to developing a community of loyal and enthusiastic customers who will appreciate the Jaxx products.”
JaxxCo will serve as the Luvu Brands’ primary wholesale representative with plans to distribute and market a number of Jaxx products in South Korea including the best-selling Nimbus and Strato spandex beanbag chairs.
It is a pleasure working alongside our new South Korean distributor JaxxCo, and we are looking forward to a very successful venture,” says Brett.
Luvu Brands is now selling their Jaxx products internationally throughout the United States, Canada, and South Korea, and has plans on expanding the brand into other countries including the United Kingdom, Germany, and The Netherlands.
About Luvu Brands
Luvu Brands, Inc. designs, manufactures and markets a portfolio of consumer lifestyle brands through the Company’s websites, online mass / drug merchants and specialty retail stores worldwide. Brands include: Liberator®, a brand category of iconic products for enhancing sensuality and intimacy; Avana®, inclined bed therapy products, assistive in relieving medical conditions associated with acid reflux, surgery recovery and chronic pain; and Jaxx®, a diverse range of casual fashion daybeds, sofas and beanbags made from virgin and re-purposed polyurethane foam. Many of our products are offered flat-packed and vacuum compressed to save on shipping and reduce our carbon footprint. The Company is headquartered in Atlanta, Georgia in a 140,000 square foot vertically-integrated manufacturing facility that employs over 160 people. Bringing sewn products manufacturing back to the USA and creating innovative consumer brands are core to the Company’s operating principles. The Company’s brand sites include: www.liberator.com, www.jaxxliving.com, www.avanacomfort.com plus other global e-commerce sites. For more information about Luvu Brands, please visit www.luvubrands.com.
Luvu Brands, Inc.
Chief Financial Officer