May 31, 2015
After months of work, the revised packaging for Liberator’s retail presence was debuted to much acclaim at the Xbiz Retreat in May. The new packaging utilizes even more compression power, allowing the Shapes to fit into surprisingly small boxes. The smaller footprint allowed many retailers otherwise hesitant to carry the brand express interest.
Moreover, the packaging includes a flip door in the front to host a bevy of copy and images to help sell the products. The labels have all been updated with new art and are now printed in full color. The inside shows the features and benefits of each product.